Question

Case Study: Tourism in India

(1)	Introduction: India, with its rich cultural heritage, diverse landscapes, and historical sites, attracts millions of tourists each year. Tourism significantly contributes to India’s GDP, generating employment and boosting infrastructure. This case study explores factors impacting tourism in India, examines seasonal patterns, and assesses tourist satisfaction through a survey.
(2)	Methodology: The study involved primary data collection through a structured survey targeting 500 tourists across major destinations like Delhi, Jaipur, Goa and Kerala. Additionally, secondary data from government reports and tourism boards were used. The survey included questions about preferences, challenges and satisfaction levels, focusing on various demographics, including international and domestic tourists.
(3)	Survey Examination: Tourists were surveyed on travel preferences, challenges encountered, accommodation satisfaction, and cultural experiences. Feedback highlighted India’s appeal due to its history and cultural diversity but also noted issues like infrastructure gaps and pollution.
(4)	Results: The study found that most tourists preferred historical sites and beaches. International tourists were drawn to heritage sites, while domestic tourists preferred nature destinations. Satisfaction was high among tourists who experienced local culture, but infrastructure issues and overcrowding at key locations were common complaints. Overall, 85% of tourists expressed a desire to revisit.

Answer the following questions, based on the given passage:

1. Complete the following suitably.  (1)
   In the introduction, the researcher links tourism to India’s GDP to highlight ______.
2. What would the following be classified as?  (1)
   The study involved primary data collection through a structured survey.
   Select the appropriate response.
   1. Primary purpose
   2. Secondary objective
   3. Method of analysis
   4. Research outcome

3. Give two points to support why the study involved primary data and secondary data.  (2)

4. Paragraph 3 includes words – ‘preferences’ and ‘challenges’.
   Classify the following sentences as ‘preference’ or ‘challenge’:  (2)
   Sentence 1: Feedback highlighted India’s appeal due to its history and cultural diversity.
   Sentence 2: Also noted issues like infrastructure gaps and pollution. 

5. List any two points tourists were asked about in the survey.  (1)

6. What were the more preferred destinations?  (1)

7. Analyse why, though there was satisfaction among tourists, there were some complaints.  (1)

8. What is the ultimate goal for stakeholders, based on the insights from the study?   (1)

   1. tourists expressed a desire to revisit.

   2. tourists will visit historical sites.

   3. domestic tourism will increase.

   4. to promote India as a tourist destination.

Answer 1

1. In the introduction, the researcher links tourism to India’s GDP to highlight its role in generating employment and boosting infrastructure.
2. Primary purpose
3. • The study used primary data collected through a survey of 500 tourists to understand their preferences, challenges, and satisfaction levels.
   • Secondary data from government reports and tourism boards were used to supplement the survey findings.
4. Sentence 1: Preference
   Sentence 2: Challenge
5. 1. Travel preferences (historical sites, beaches, nature destinations, etc.).
   2. Accommodation satisfaction.
6. 
   
   • International tourists preferred heritage sites.
   • Domestic tourists preferred nature destinations.
7. 
   
   • Tourists appreciated India’s history, culture, and diversity, leading to high satisfaction.
   • However, infrastructure gaps and overcrowding at key locations were common complaints.
8. To promote India as a tourist destination.