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Give three differences between advertising and personal selling.
Concept: Elements of Promotion Mix
Explain five factors that affect the pricing decision of a product.
Concept: Marketing Mix - Product Mix
Explain any four needs of consumer protection.
Concept: Concept of Consumer Protection
Answer the question briefly.
Name the two dimensions of the business environment.
Concept: Dimensions of Business Environment - Micro
Answer the question.
Explain any four features of the Business Environment.
Concept: Concept of Business Environment
What is meant by Macro Environment?
Concept: Dimensions of Business Environment - Macro
What is the social environment? Enumerate any three components of the social environment.
Concept: Dimensions of Business Environment - Macro
Briefly explain any four external factors of Microenvironment of business.
Concept: Dimensions of Business Environment - Micro
Enumerate the components of the macro environment of a business concern.
Concept: Dimensions of Business Environment - Macro
Explain any three features of the business environment.
Concept: Concept of Business Environment
What is meant by indirect channels of distribution? Explain the types of indirect channels of distribution.
Concept: Concept of Business Environment
State two components of the legal environment of a business concern.
Concept: Dimensions of Business Environment - Macro
Explain any three external elements of the micro business environment.
Concept: Dimensions of Business Environment - Micro
Why is management considered as a science?
Concept: Importance of Business Environment
Write a short note on: SWOT analysis.
Concept: S.W.O.T. Analysis
Which one of the following is NOT a component of the legal environment?
Concept: Dimensions of Business Environment - Macro
The changes in technology and the tastes and preferences of consumers cannot be predicted Which feature of business environment is highlighted here?
Concept: Concept of Business Environment
Which force exerts a direct and immediate influence on the working of a business organisation?
Concept: Dimensions of Business Environment - Micro
What is meant by technological environment?
Concept: Dimensions of Business Environment - Macro
Explain any two components of the Technological Environment.
Concept: Dimensions of Business Environment - Macro