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Explain the following term/concept. Social environment.. - Organisation of Commerce and Management

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प्रश्न

Explain the following term/concept.

Social environment.

टीपा लिहा

उत्तर

  1. Modern business is a social system in itself and forms a part of the larger social system represented by society in general.
  2. The class structure of a society affects the business. Such as occupation of the people, their education, income level, social status, attitude towards living, work, and social relationship.
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  या प्रश्नात किंवा उत्तरात काही त्रुटी आहे का?
पाठ 7: Business Enviroment - Exercise Q.2 [पृष्ठ १५१]

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Read the following text and answer the following questions on the basis of the same:

The name and taste of Coca-Cola is known to almost each and every individual in India as well as throughout the world. This carbonated soft drink holds the most market share in the soft drink market and got itself a special seat in each and every gathering. The Coca-Cola Company has on occasion introduced other cola drinks under the Coke name. The most common of these are Diet Coke, along with others including Caffeine free Coca-Cola, Diet Coke Caffeine free, Coca-Cola Zero Sugar, Coca-Cola Cherry, Coca-Cola Vanilla and the list goes on. It has capitalized on each and every opportunity to market itself effectively and place itself in the middle of every gathering. The main reason for such an outstanding placement of product goes to the way they have established the connection between every occasion and the need for Coke to be present there, product design and creative advertising.

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"The increase in the demand for many ayurvedic medicines, health products and services in the past few months, is related to the need for building immunity and an increased awareness for health care due to the spread of Corona Virus." Identify the feature of business environment being described above.


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  Column I Column II
(i) Complexity Very difficult to predict future happenings.
(ii) Specific forces Easier to understand in parts but difficult to grasp in its totality.
(iii) Uncertainty Affect individual enterprises directly and immediately.

Assertion (A): Changes in fashions and tastes of consumers may shift demand in the market from existing products to new ones. 

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To compete with the newly opened indoor playground, 'Cartoony Planet' also added some advanced swings and entertainment activities to attract more children.

The above information highlights one of the features of 'Business Environment'. Identify the feature from the following:


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