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Question
In order to get feedback about its recently launched immunity-boosting ayurvedic medicine, Atulya Limited conducted an online survey using a questionnaire, to gather customer views and opinions. Identify the marketing function being used by Atulya Limited:
Options
Standardisation
Product Designing
Customer support service
Gathering and analysing market information
MCQ
Solution
Gathering and analysing market information
Explanation -
The company is in charge of gathering and analysing information regarding the service or product provided to the consumer.
shaalaa.com
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