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Question
'Marbury biscuits' launched its new range of oat cookies in three varieties. They decided to distribute free samples of their biscuits in schools as a part of their promotional campaign.
Identify the tool of promotion used by ‘Marbury Biscuits’:
Options
Advertising
Personal Selling
Sales Promotion
Public Relations
MCQ
Solution
Sales Promotion
Explanation:
Sales promotions are temporary rewards given to customers in an effort to boost sales of the goods right away.
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