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Question
What is 'Social Advertising Media'?
Solution
Social advertising either refers to advertising about socially relevant issues or using social relationship networks to promote a product/service and reach its target audience. In the former context, the advertising campaigns are created in public interest. The basic idea is to create awareness and make a difference.
Social media platforms are used to advertise products from companies, political campaigns, etc. A few social media advertising platforms are Twitter, Facebook, and Whatsapp.
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