English

Zolo, a marketer of cars having 40 % of the current market share of the country aims at increasing the market share to 70% in next few years. -

Question

Zolo, a marketer of cars having 40 % of the current market share of the country aims at increasing the market share to 70% in next few years. For achieving this objective the manager of the company specified the action programme covering various aspects. Identify the function of marketing discussed above.