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Discuss any four positive aspects of Mass Media in relation to social change. - Sociology

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प्रश्न

Discuss any four positive aspects of Mass Media in relation to social change.

संक्षेप में उत्तर

उत्तर

Here are four positive aspects of mass media in relation to social change:

  1. Information Dissemination: The media has a crucial role in informing people about social issues, current events, and new advancements. It promotes human rights, environmental conservation, health, and social justice issues.
  2. Public Awareness and Education: The media educates people on various topics, encouraging critical thinking and challenging traditional conventions. Documentaries, news broadcasts, and instructional programmes promote public discourse, sparking intellectual curiosity and expanding awareness of complicated societal issues.
  3. Advocacy and Mobilisation: The media amplify the voices of underprivileged populations and social justice movements. The platform promotes policy improvements and holds institutions accountable for their activities.
  4. Cultural Exchange and Diversity Promotion: Mass media represents many cultural expressions, perspectives, and voices. It promotes cross-cultural understanding, tolerance, empathy, and respect for variety, leading to societal cohesiveness.
shaalaa.com
Role of Mass Media in Creating Social Change
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2023-2024 (February) Official
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