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Distinguish between institutional and informative advertising. - Commercial Applications

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प्रश्न

Distinguish between institutional and informative advertising.

अंतर स्पष्ट करें

उत्तर

  Institutional Advertising Informative Advertising
1. The emphasis is on building the favourable image of an organisation. The emphasis is on building a favourable image of a product, brand or service.
2. The immediate aim is to build goodwill. The immediate aim is to increase its sale.
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  क्या इस प्रश्न या उत्तर में कोई त्रुटि है?
अध्याय 3: Advertising and Brand Promotion - QUESTION BANK [पृष्ठ ६०]

APPEARS IN

गोयल ब्रदर्स प्रकाशन Commercial Applications [English] Class 10 ICSE
अध्याय 3 Advertising and Brand Promotion
QUESTION BANK | Q 14. | पृष्ठ ६०
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