Topics
Advanced Web Designing
Introduction to SEO (Search Engine Optimization)
Advanced Javascript
Emerging Technologies (IOT, Cloud Computing, AI,5G)
Server-side Scripting (PHP)
E-Commerce and E-Governance
- SEO : Page structure optimization
- SEO Keywords
- SEO Social Bookmarking
- SEO-Social Media Optimization (SMO)
- SEO-Backlinks
- Other factors for SEO
Notes
SEO: Page structure optimization
Following are some recommendations:
- <TITLE> : Title is the first thing that user notices in search result list while using google for searching. Contents should be up to 60 characters
- Meta-description Tag: While creating a web page, Meta description should be used to boost your On-Page SEO.
- Image Tags with ALT attribute: Even if your image does not download, the alt text make the viewers understand relevant information
SEO Keywords
SEO keywords are the important words and phrases related to the developed website content. A list of keywords. Need to be carefully chosen to optimize the search.
SEO Social Bookmarking
Bookmarks are website links that are stored for future references. They are very useful specially when Web pages with long URLs are not easy to remember. Bookmarking service allows you to save, organize and share bookmarks with other users.
Social Media Optimization (SMO)
It deals with enhancing the website's ranking, using interactive communities. When these communities share about your website it creates a sense of trust and familiarity about the website.
SEO-Backlinks
Backlinks are links on one website that direct users to another. They are valuable for SEO, enhancing content strength and value, and serve as a "vote of confidence" from one site to another.
Other factors for SEO
Speed of website determines the user engagement. If your website takes a long time to load, the user might switch to a faster website. Another factor is the website being mobile friendly. In today’s age where mobile has a higher penetration all over the world, a website must be mobile friendly
