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प्रश्न
Enumerate the components of the macro environment of a business concern.
उत्तर
The macro-environment is basically referred to as the area of external business operations of a particular organization. The components of a macro environment have to be well analyzed before planning the course of marketing programmers as it affects the very performance of a product or an organization. All the factors affecting the performance of a firm in the macro-environment are referred to as the components which could be economic, demographic, technological, natural, social .cultural, legal and political.
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संबंधित प्रश्न
How would you characterize business environment? Explain with examples, the difference between general and specific environment.
The government of India announced Demonetization of 500 and 1,000 currency notes with effect from the midnight of November 8, 2016. As a result, the existing 500 and 1,000 currency notes ceased to be legal tender from that date. New currency notes of the denomination of 500 and 2,000 were issued by Reserve Bank of India after the announcement.
This step resulted in a substantial increase in the awareness about and use of Point of Sale achines, e-wallets, digital cash and other modes of cashless transactions. Also, increased transparency in monetary transactions and disclosure led to a rise in government revenue in the form of tax collection.
a. Enumerate the dimensions of business environment highlighted above.
b. State the features of Demonetization.
What is meant by Macro Environment?
The trend of health and fitness has created a demand for products like gyms, bottled mineral water, and food supplements, etc., these are the example of ________.
Advertisement of alcoholic beverages is prohibited. This is an example of ________.
“The nature of the relationship of our country with foreign countries”, is a major element of which of the following components of the Business Environment?
Mohammad Kanjiwal, a beekeeper since April 2021 is now part of the growing tribe of at least 50 urban dwellers across Maharashtra raising bees and harvesting honey in their balconies, rooftops and back gardens. As he had been focussed on eating right the thought of domesticating honey bees to promote healthy consumption habits and seeing honey being cultivated right before his eyes was mesmerising for him. Identify the factor constituting the general environment being discussed above.
Which of the following items is a component of economic environment?
What is meant by technological environment?
Criya Automobiles Ltd. plans to increase its production services in India, hence they want to analyse the economic environment of the business. Which one of the following factors should the company focus on?
