Advertisements
Advertisements
प्रश्न
'Safe Life Technologies Private Ltd.' is a renowned pharmaceutical company in India. It has launched a new medicine to treat high blood pressure. To create awareness about the new medicine and to build a positive image about it, the company organized a seminar, which was attended by doctors from various hospitals and dealers in medicines. During the seminar, the representatives of company discussed about the chemical composition and the functioning of the medicine.
Identify the tool of promotion used by 'Safe Life Technologies Private Ltd.' in the above case:
पर्याय
advertising
sales promotion
personal selling
public relations
उत्तर
public relations
Explanation:
Public relations programs aim to enhance or protect a company's image and products in public perception. Executive speeches at trade groups or exhibitions can positively impact a company's image.
