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प्रश्न
The term 'marketing' refers to ______.
पर्याय
Advertising, sales promotion, publicity and public relational activities
A new product needs ideas, developments, concepts and improvements
Sales planning, strategy and implementation
A philosophy that stresses customer value and satisfaction
उत्तर
The term 'marketing' refers to A philosophy that stresses customer value and satisfaction.
Explanation:
Marketing is a comprehensive approach that focuses on understanding and meeting customer needs and wants. It emphasizes creating value for customers and ensuring their satisfaction through various strategies and activities. While advertising, sales promotion, product development, and sales planning are components of marketing, the overarching philosophy is centred on delivering superior customer value and achieving satisfaction.
संबंधित प्रश्न
Which of the following statements is the most correct statement?
Which of the following is not an element of marketing?
Choose the correct statement.
Which of the following is most suited meaning of "delight the customer"?
"Market is the set of all actual and ______ buyers of a product".
Marketing is a total system of interacting business activities design to plan, price, promote and distribute want satisfying goods and services to the benefit of potential ______.
When customer expectations regarding product quality, service quality, and value-based price are met or exceeded, ______ is created.
Marketing is ______.
Name the two features of the marketing from the following.
What is marketing?
Why marketing is called a system?
Marketing is a ______ process.
Modern marketing is ______ oriented.
Economic, social, legal and other forces influence marketing activities therefore, marketing is ______.
In non-business organization marketing is necessary for ______.
Caveat vendor is a principle of ______.
Distinguish between market and marketing.
Why is marketing considered an integrated process?