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प्रश्न
Write a short note on Social Marketing stage.
उत्तर
Social marketing is a concept that integrates marketing strategies to achieve social change and benefit society. It aims to influence behaviours that improve individual and community well-being and focuses on changing behaviours for social good, such as promoting health, safety, and environmental sustainability. Social marketing targets specific audiences with tailored messages that resonate with their values and needs. It prioritizes the welfare of society over commercial gains, addressing issues like public health, safety, and environmental conservation. It ensures ethical practices in campaigns, respecting cultural norms and values.
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संबंधित प्रश्न
Which of the following statement is true regarding marketing?
Which of the following is the feature of the marketing?
It is marketing which has converted yesterday's luxuries into today's necessities. Justify for or against.
What is the role of marketing in a commercial organisation? Explain with reference to Indian economy.
Explain the role of marketing.
