Question

Compare and contrast.

Storage failure - Retrieval failure

Answer 1

Encoding Storage and Retrieval are the basic processes in memory. Storage is essential so that the stored material can be used in the future. Retrieval means recalling stored information for actual use. Storage failure occurs due to improper encoding and storage capacity. For e.g., if the matter is not rehearsed it will not go from the STM store to the LTM. Retrieval failure is a primary cause of forgetting and may occur due to storage failure, absence of appropriate retrieval cues, or too much emotional pressure to recall items.