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Tamil Nadu Board of Secondary EducationHSC Commerce Class 12

Define Marketing Mix. - Commerce

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Question

Define Marketing Mix.

Definition

Solution

“Marketing mix is a pack of four sets of variables namely product variable, price variable, promotion variable, and place variable”

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Marketing Mix
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Chapter 14: Marketing and Marketing Mix - Exercise [Page 116]

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Samacheer Kalvi Commerce [English] Class 12 TN Board
Chapter 14 Marketing and Marketing Mix
Exercise | Q II. 2. | Page 116
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