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Question
Distinguish between the following.
Social Environment and Economic Environment.
Solution
Points |
Social Environment |
Economic Environment |
|
(1) Meaning |
Social environment includes customs, traditions, values, buying habits, tastes, etc. |
Economic environment comprises of economic condition, economic policies and economic system. |
|
(2) Factors |
It includes factors such as social aspects, social trends, social values and traditions. |
It includes factors like economic condition, economic policies and economic system. |
|
(3) Supplement to |
It is supplemented by cultural environment like cultural factors, values, beliefs, etc. |
It is supplemented by political environment as it is influenced by political decisions or events taken by Government. |
|
(4) Impact on business |
It helps to analyze the changing social trends, taste of different social groups which helps businessmen to know the opportunities and threats. |
Changes in economic policies like agricultural policy, monetary policy, etc. lead to changes in economic system and planning which helps businessmen to make changes on timely basis. |
|
(5) Purpose |
It helps to know the needs of customer and satisfy the demand E. g. Today health and fitness trend has created demand for products like gym, organic foods etc. |
It helps in forecasting market situations and thereby making suitable business plans E.g. Stock market fluctuations affects management ' practices in a business Enterprise. |
|
(6) Nature |
It is dynamic n nature. Changes in trends, values; growing awareness among different social groups affects the social environment. |
It is multi-dimensional in character. Agriculture, infrastructure, national, per capita income, price level etc. |
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