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Match the terms given in Column-I with their meaning in Column-II. Column-I a. Trademark b. Brand name c. Brand d. Brand mark Column-II (i) A name, term, sign, symbol, design or some combination - Business Studies

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Question

Match the terms given in Column-I with their meaning in Column-II.

  Column-I   Column-II
a. Trademark (i) A name, term, sign, symbol, design or some combination of them used to identify the products and differentiate them from the competitors.
b. Brand name (ii) A brand or a part of the brand that is given legal protection.
c. Brand (iii) That part of the brand which can be recognised but which is not utterable.
d. Brand mark (iv) That part of the brand which can be spoken.

Options

  • a - (i), b - (ii), c - (iii), d - (iv)

  • a - (ii), b - (iii), c - (i), d - (iv)

  • a - (ii), b - (iv), c - (i), d - (iii)

  • a - (ii), b - (i), c - (iv), d - (iii)

MCQ
Match the Columns

Solution

a - (ii), b - (iv), c - (i), d - (iii)

  Column-I   Column-II
a. Trademark (ii) A brand or a part of the brand that is given legal protection.
b. Brand name (iv) That part of the brand which can be spoken.
c. Brand (i) A name, term, sign, symbol, design or some combination of them used to identify the products and differentiate them from the competitors. 
d. Brand mark (iii) That part of the brand which can be recognised but which is not utterable.

Explanation:

A brand or a portion of a brand that has been granted legal protection is referred to as a trademark. The brand name refers to the verbal aspect of the brand. A brand can be any name, phrase, sign, symbol, design, or combination of these that is used to identify a product and set it apart from its rivals. The portion of the brand that is visible yet unspoken is called the brand mark.

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2023-2024 (February) Delhi Set - 1
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