English

The term market is derived from the ______ word ‘Mercatus’. - Organisation of Commerce and Management

Advertisements
Advertisements

Question

The term market is derived from the ______ word ‘Mercatus’.

Options

  • French

  • Latin

  • Italian

  • Greek

MCQ
Fill in the Blanks

Solution

The term market is derived from the Latin word ‘Mercatus’.

shaalaa.com
  Is there an error in this question or solution?
Chapter 8: Marketing - Exercise [Page 165]

RELATED QUESTIONS

Nishtha, Vasvi and Radhika were friends from college time and now they are engaged in different types of businesses. They regularly meet and discuss their business ideas, exchange notes on customer satisfaction, marketing efforts, product designing, selling techniques and social concerns, etc.
Nishtha drew the attention of her friends towards the exploitation of consumers in the market. She said that the sellers were exploiting the consumes in many ways and were not paying attention towards the social, ethical and ecological aspects of marketing. Vasvi said that they were under pressure of consumer satisfaction but observed that the consumers would not buy or not buy enough unless they are adequately convinced and motivated to do the same

Radhika stressed that it was the duty of the businessmen to keep consumer satisfaction in mind because business was run by the resources made available by the society. Thus, a company cannot achieve its objectives without understanding the needs of the customers. The thinking of the three friends was different. These thinkings were guiding the marketing efforts of their business and were known by the different name. Identify these names. Also, state one more feature of each of these thinkings.


List five shopping products purchased by you or your family during the last few months.


Distinguish between the product concept and production concept of marketing.


Explain any four facilitating functions of marketing.


What is the market? Explain the meaning of the capital market and money market.


Match the pairs.

Group A Group B
A) Market 1) Single Seller
B) Registered brands 2) Stock Market
C) Monopoly 3) Distinct Name
D) Branding 4) Mercatus
E) Digital Marketing 5) Single Buyer
    6) lSI
    7) Trademark
    8) Use of traditional media
    9) Multiple sellers
    10) Use of digital media

The term market is derived from the Latin word 'Mercatus'.


Answer in one sentence.

Define Market.


Explain in detail the concepts of marketing.


Select the correct option.

(place concept of market, E Jerome McCarthy, market research, label, 3P’s)

Group A  Group B
A. 4Ps _______________
B. _______________ A function of marketing
C. Booms and Bitner _______________
D. _______________ buyers, sellers and intermediaries come together
E. _____________ slip is found on the product

Which one is the example of an Intangible product?


What is Marketing?


Which of the following statements is incorrect?


A person feeling hungry may get food by offering to give money or some other product or service in return to someone who is willing to accept the same for food. The important feature of marketing illustrated above is ______.


Marketing is a ______ process by which people interact with others in order to persuade them to act in a particular way, say to purchase a product or service rather than forcing them to do so. 


Which concept of marketing emphasise on availability and affordability of the product?


Customer orientation is a modern approach to marketing.


Share
Notifications

Englishहिंदीमराठी


      Forgot password?
Use app×