Advertisements
Advertisements
Question
The term market is derived from the Latin word 'Mercatus'.
Options
True
False
Solution
This statement is True.
Explanation:
The term market is derived from the Latin word 'mercatus', which means 'to trade', 'to trade merchandise' or 'a place where business is transacted'. In simple words, a market is a place where two or more parties are involved in buying and selling.
RELATED QUESTIONS
Hayaram' is a famous chain selling a large variety of products in the Indian market. Their products include chips, biscuits, sweets and squashes. It charges a comparatively higher price than its competitors as it sells quality products. Besides, it offers regular discounts to its customers and easy credit terms to its retailers. It has five of its own retail shops. It also sells its products through various grocery stores so that the products are made available to customers at the right place, in the right quantity and at the right time. It regularly uses different communication tools to increase its sales.
The above para describes the combination of variables used by Hayaram to prepare its market offering. Identify and explain the variables
What is the societal concept of marketing?
What is marketing? What functions does it perform in the process of exchange of goods and services? Explain.
Distinguish between the product concept and production concept of marketing.
Answer the question.
Mention two types of markets, on the basis of the position of buyers and sellers.
Differentiate between the traditional concept of marketing and the modem concept of marketing.
What is marketing? State two features of the modern concept of marketing?
Write short notes on: Marketing research.
The term market is derived from the ______ word ‘Mercatus’.
Write a word/term/phrase for the following sentence.
The market for the commodities which are produced in one country and sold in another countries.
The market may be defined as aggregate demand by potential buyers for a product or service.
Explain the following term/concept.
Place Concept of Market
Select the correct option.
(place concept of market, E Jerome McCarthy, market research, label, 3P’s)
| Group A | Group B |
| A. 4Ps | _______________ |
| B. _______________ | A function of marketing |
| C. Booms and Bitner | _______________ |
| D. _______________ | buyers, sellers and intermediaries come together |
| E. _____________ | slip is found on the product |
What is need for the market and explain the concept of marketing?
Marketing is a ______ process by which people interact with others in order to persuade them to act in a particular way, say to purchase a product or service rather than forcing them to do so.
Which concept of marketing emphasise on availability and affordability of the product?
Which of the following statement is true regarding marketing?
Explain the following function of marketing:
Grading
Customer orientation is a modern approach to marketing.
