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What is Ttl? - Entrepreneurship

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Question

What is TTL?

Definition

Solution

“Through the line” or TTL refers to an advertising strategy which involves both above-and below-the- line communications in which one form of advertising points the target to another form of advertising thereby crossing the “line”.

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4p’s of Marketing - Promotion
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Chapter 3: Enterprise Marketing - Very Short Answers (exceed 15 words) [Page 138]

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CBSE Entrepreneurship Class 12
Chapter 3 Enterprise Marketing
Very Short Answers (exceed 15 words) | Q 17 | Page 138
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