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प्रश्न
Which marketing concept places importance to attract and persuade customers to buy the products?
विकल्प
Selling concept
Production concept
Product concept
Societal concept
उत्तर
Selling concept
Explanation:
The selling concept focuses on creating sales transactions rather than on customer needs. It involves aggressive sales techniques to persuade customers to buy products. This concept assumes that consumers will not buy enough of the company's products unless it undertakes a large-scale selling and promotion effort. The goal is to generate sales and achieve short-term profits through intensive selling and advertising.
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संबंधित प्रश्न
Explain any two stages of marketing.
Which stage of marketing is characterised by hard selling?
Which function of management starts before production and continues even after sale?
A company must balance profits, consumer satisfaction and public welfare. Which stage of marketing emphasises on the given statement?
The activity involved in planning, pricing, promoting and distributing products and services is called?
Marketing was considered to be mere distribution in this stage of Marketing:
Give two differences between the production oriented stage and product oriented stage of marketing.
Marketing has gone through three distinct stages. Explain them in brief.
Discuss the Sales Oriented and Product Oriented stages of marketing.
Name the stages of marketing.
