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A brand is a ______. - Commercial Applications

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Question

A brand is a ______.

Options

  • Name

  • Term

  • Sign

  • A combination of all of the above

MCQ
Fill in the Blanks

Solution

A brand is a Name, Term, Sign.

Explanation:

A brand is a comprehensive concept that includes a name, term, sign, symbol, design, or a combination of these elements, which identifies and differentiates a product or service from those of competitors. A brand represents the identity of a product or company and helps in building customer recognition and loyalty. Therefore, it is not limited to just a name, term, or sign, but rather a combination of all these elements working together to create a unique identity.

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Advertising and Brand Promotion
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Chapter 3: Advertising and Brand Promotion - EXERCISES [Page 56]

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Goyal Brothers Prakashan Commercial Applications [English] Class 10 ICSE
Chapter 3 Advertising and Brand Promotion
EXERCISES | Q 29. | Page 56
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