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Tamil Nadu Board of Secondary EducationHSC Commerce Class 12

Define Product. - Commerce

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Question

Define Product.

One Line Answer

Solution

“A product is anything that can be offered to a market for attention, acquisition, use or consumption that might satisfy a want or a need”, says Philip Kotler.

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Functions of Marketing
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Chapter 14: Marketing and Marketing Mix - Exercise [Page 116]

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Samacheer Kalvi Commerce [English] Class 12 TN Board
Chapter 14 Marketing and Marketing Mix
Exercise | Q II. 4. | Page 116
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