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Selling price = Total cost per unit + Desired profit per unit is the formula to fix prices under which Pricing Strategy? - Commercial Applications

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Question

Selling price = Total cost per unit + Desired profit per unit is the formula to fix prices under which Pricing Strategy?

Options

  • Skimming pricing

  • Penetrating pricing

  • Cost plus pricing

  • Parity pricing

MCQ

Solution

Cost plus pricing

shaalaa.com
Price - Pricing Strategies
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Chapter 2: Marketing mix - 4 P's - EXERCISES [Page 35]

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Goyal Brothers Prakashan Commercial Applications [English] Class 10 ICSE
Chapter 2 Marketing mix - 4 P's
EXERCISES | Q 37. | Page 35
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