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Question
State any three reasons as to why controlling is regarded as an indispensable function of management.
Solution
Importance of controlling:
- The controlling function measures progress towards the organisational goals and brings to light the deviations, if any, and indicates corrective action.
- A good control system enables management to verify whether the standards set are accurate and objective.
- By exercising control, a manager seeks to reduce wastage and spoilage of resources. Each activity is performed in accordance with predetermined standards and norms.
- A good control system ensures that employees know well in advance what they are expected to do and what are the standards of performance on the basis of which they are appraised.
- Controlling creates an atmosphere of order and discipline in the organisation.
- Controlling provides direction to all activities and efforts for achieving organizational goals.
Notes
Students can use any three points in their answer.
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A company ‘M’ limited is manufacturing mobile phones both for domestic Indian market as well as for export. It had enjoyed a substantial market share and also had a loyal customer following. But lately it has been experiencing problems because its targets have not been met with regard to sales and customer satisfaction. Also mobile market in India has grown tremendously and new players have come with better technology and pricing. This is causing problems for the company. It is planning to revamp its controlling system and take other steps necessary to rectify the problems it is facing.
Questions
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