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Why is Feedback an Important Element in the Communication Process? - Commerce

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Question

Why is feedback an important element in the communication process?

Short Note

Solution

Feedback is a reversal of the communication process in which the receiver expresses his reaction to the sender of the message. Feedback is important to ensure that the receiver has received and understood the message.

shaalaa.com
Concept of Communication
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2015-2016 (March) Set 1
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