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प्रश्न
______ bridges the gap between advertising and personal selling.
विकल्प
Sales
Promotion
Advertisement
Sponsorship
उत्तर
Sales bridges the gap between advertising and personal selling.
Explanation:
Sales promotion bridges the gap between advertising and personal selling. Sales promotions include short-term incentives like discounts, coupons, contests, and samples designed to stimulate immediate sales. They complement advertising by providing an immediate call to action and support personal selling by offering tangible incentives to encourage purchases. This integrated approach helps create a cohesive marketing strategy that drives consumer interest and sales.
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संबंधित प्रश्न
______ reduces salesman's jobs.
______ removes the doubts of customers.
______ can result in immediate sale.
Advertising is ______ than personal selling.
Distinguish between institutional and informative advertising.
Give one difference between advertising and personal selling.
Differentiate between personal selling and advertising.