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प्रश्न
Markup pricing is also called as ______.
विकल्प
Cost pricing
Marginal priced
Cost plus pricing
Cost based pricing
उत्तर
Markup pricing is also called as Cost plus pricing.
Explanation:
The basic idea underlying this approach is that a product's selling price must cover its full cost and yield a reasonable margin of profit. The margin may be a fixed amount per unit or a percentage of cost. The margin is known as 'markup', and, therefore, cost plus pricing is also known as 'markup pricing'.
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संबंधित प्रश्न
Explain the below mentioned pricing strategy:
Skimming pricing strategy
Setting a price below than that of the competition is called ______.
Selling price = Total cost per unit + Desired profit per unit is the formula to fix prices under which Pricing Strategy?
Factors which do not influence price determination is ______.
Parity pricing is not relevant under the present marketing conditions. Justify either for or against by giving two reasons.
Mention the advantages of cost plus pricing.
"Competition based pricing is ideal for non-branded products." Comment.
Give one difference between skimming pricing and penetrating pricing.
Skimming pricing policy is ideal for introducing a product in the FMCG sector. Justify for or against.
Identify two desirable conditions under penetrating pricing.
