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Name the Marketing Function Which is Concerned with Informing the Customers About the Firm'S Products. - Business Studies

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प्रश्न

Name the marketing function which is concerned with informing the customers about the firm's products.

उत्तर

The market function concerned with informing customers about a firm’s products is promotion.

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2015-2016 (March) Delhi Set 1

वीडियो ट्यूटोरियलVIEW ALL [1]

संबंधित प्रश्न

Name the function of marketing which is concerned with the cost and location of target market.


Explain the following function of marketing:

Gathering and analysing market information


Explain the following function of marketing:

Marketing planning


Explain the following functions of marketing:

Pricing of products


Which of the following is the function of marketing?


____________ is the marketing function which is concerned with informing the customers about the firm’s products.


Zolo, a marketer of cars having 40 % of the current market share of the country aims at increasing the market share to 70% in next few years. For achieving this objective the manager of the company specified the action programme covering various aspects. Identify the function of marketing discussed above.


Which of the following are the different functions performed by the intermediaries in case of nondurables.


Match the FUNCTIONS of Marketing in Column I with the appropriate ACTIVITIES in Column II.

  Column I   Column II
(1) Marketing Planning (i) Providing basis for distinguishing the product of a firm with that of the competitor.
(2) Product Designing and Development (ii) Specifying the action programmes to achieve different objectives.
(3) Branding (iii) Making the product attractive to the target customers.

Which of the following functions of marketing helps in building customer's loyalty and in promoting its sale?


Which of the following marketing functions is concerned with informing the customers about the firm's products?


Marketing is a ______ process by which people interact with others in order to persuade them to act in a particular way, say to purchase a product or service rather than forcing them to do so.


Maharana’ is a famous take-away food outlet in Meerut. It is quite popular among local people and travellers on the national highway. It offers a wide variety of ‘paranthas’ and “sandwiches’ packed in special containers which are designed and developed by them to keep the food hot and fresh.

Considering the taught competition in the nearby area, the prices have been set reasonably low.

The owner Normal Singh spends huge sums of money to put large hoardings and kiosks in the vicinity, to inform the people about the outlet's location and the special items on its menu.

The firm is performing various marketing functions to achieve its marketing objectives.

On the basis of the information given in the above case identify and explain any three ‘marketing functions.


Paddy is grown during summer season but its demand and sale takes place throughout the year.

  1. Name and state the function of marketing which should be undertaken to reduce the gap between production and consumption of Paddy.
  2. State by giving two reasons as to why proper discharge of this function is important.

As a function of marketing, Warehousing creates time utility.


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