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Mention any two principles of persuasion. - Commercial Applications

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Question

Mention any two principles of persuasion.

Answer in Brief

Solution

The following principles of persuasion are as follows:

  1. Acceptance of the message is a critical factor in persuasive communication. Therefore, to change attitudes of people, suggestion for change must first be received and accepted.
  2. A suggestion is more likely to be accepted if it is in conformity with needs and desires of people.
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Elements of Public Relations
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Chapter 11: Public Relations - EXERCISES [Page 181]

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Goyal Brothers Prakashan Commercial Applications [English] Class 10 ICSE
Chapter 11 Public Relations
EXERCISES | Q 14. ii | Page 181
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