Advertisements
Advertisements
Question
Which of the following is not the characteristics of marketing?
Options
Marketing is customer-oriented
Marketing is goal-oriented
Marketing is an art as well as science
Focus on transferring ownership only
Solution
Focus on transferring ownership only
Explanation:
Marketing is not limited to merely transferring ownership of goods and services. It encompasses understanding and satisfying customer needs, achieving specific business goals, and utilizing both artistic and scientific approaches to connect with and retain customers. Marketing is customer-focused and goal-oriented, requiring both creativity and analytical thinking to effectively reach and engage target audiences.
APPEARS IN
RELATED QUESTIONS
The term 'marketing' refers to ______.
Choose the correct statement.
Which of the following is most suited meaning of "delight the customer"?
"Market is the set of all actual and ______ buyers of a product".
Marketing is a total system of interacting business activities design to plan, price, promote and distribute want satisfying goods and services to the benefit of potential ______.
Name the two features of the marketing from the following.
"Marketing is consumer oriented whereas selling is seller oriented." Explain.
Which of the following is not the feature of marketing?
Modern marketing has created several non-traditional markets' like ______.
Why is marketing considered an integrated process?
