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A high percentage of new products fail during this period of Product Life cycle: - Commercial Applications

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प्रश्न

A high percentage of new products fail during this period of Product Life cycle:

विकल्प

  • Growth stage

  • Decline stage

  • Introduction stage

  • Maturity stage

MCQ

उत्तर

Introduction stage

Explanation:

The introduction stage is when a new product is launched into the market. During this period, the product is still gaining awareness, and sales are typically slow. High costs associated with product development, marketing, and distribution often result in low or negative profits. Many new products fail to gain sufficient market acceptance or fail to generate enough revenue to cover these initial costs, leading to a high failure rate during this stage.

shaalaa.com
Product Life Cycle (PLC)
  क्या इस प्रश्न या उत्तर में कोई त्रुटि है?
अध्याय 2: Marketing mix - 4 P's - EXERCISES [पृष्ठ ३५]

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गोयल ब्रदर्स प्रकाशन Commercial Applications [English] Class 10 ICSE
अध्याय 2 Marketing mix - 4 P's
EXERCISES | Q 39. | पृष्ठ ३५
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