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प्रश्न
Sunita took her niece. Aishwarya for shopping to 'Benetton' to buy her a dress on the occasion of her birthday. She was delighted when on payment for the dress she got a discount voucher to get 20% off for a meal of Rs 500 or above at a famous eating joint. Identify the technique of sales promotion used by the company in the above situation
उत्तर
The usable benefit is used by the company to promote sales.
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संबंधित प्रश्न
Sika Ltd., a reputed industrial machines manufacture, needs Rupees twenty crores as additional capital to expand the business. Mr Amit Joshi, the Chief Executive Officer (CEO) of the company wants to raise funds through equity. The Finance Manager, Mr Narinder Singh, suggested that the shares may be sold to investing public through intermediaries, as the same will be less expensive.
Name the method through which the company decided to raise additional capital.
Distinguish between Advertising and Sales promotion.
Advertising goods involves ______ of goods and services.
Which of the following is more of personal medium of advertisement?
What is Direct Mail Advertising?
Give any two advantages of Direct Mail Advertising.
What is meant by sales promotion?
Which of the following techniques of sales promotion can be used at the time of important festivals or other occasions?
Which of these best describes the objective of sales promotion?
Advertising is ______ than personal selling.
Which of the following is the sales promotion tool?
Sales promotion activities help to create interest in new products and ______.
______ is a wide term which includes advertising, sales and personal selling.
Promotion to marketing means ______.
Sales promotion, advertising, personal selling and publicity are used for ______.
What is meant by 'premium offer'?
Write short notes on Drawbacks of sales promotion.