Advertisements
Advertisements
प्रश्न
What pricing strategy will be used to launch shampoo?
उत्तर
Shampoo: Penetrating pricing
This strategy involves setting a low price at the initial stage to quickly popularize the brand and maximize market share. The manufacturer aims to sell to a broad audience. This approach leads to a high sales volume during the early stages of the product's life cycle.
संबंधित प्रश्न
Which pricing strategy involves charging according to their competitors?
______ is the most common method used for pricing.
Selling price = Total cost per unit + Desired profit per unit is the formula to fix prices under which Pricing Strategy?
______ determines the sales volume and the profit margins.
Parity pricing is not relevant under the present marketing conditions. Justify either for or against by giving two reasons.
Give two conditions under which parity pricing is desirable.
Give one difference between skimming pricing and penetrating pricing.
In a competitive market, parity pricing is the appropriate strategy. Justify either for or against.
What is penetrating pricing?
Identify two desirable conditions under penetrating pricing.
