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Question
"Intense competition in the corporate world has led to the emergence of advertising as a vital tool for corporate survival". Do you agree with this statement? Support your answer by citing reasons.
Solution
Due to intense competition, advertising has become crucial for survival and growth in the corporate world. Manufacturers must advertise regularly to generate demand for new products and maintain or increase sales of existing ones. Businesses that don't advertise risk declining sales and profits, as the public's memory is short and they often purchase products or services they remember. Advertising continually reminds buyers.
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