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Question
Pioneer advertising is also known as ______.
Options
Concept advertising
Persuasive advertising
Reminder advertising
Informative advertising
Solution
Pioneer advertising is also known as concept advertising.
Explanation:
Concept advertising is a unique approach to advertising that places emphasis on the underlying idea or concept behind a product or brand, rather than solely focusing on the product's features or specific benefits. It strives to influence how consumers perceive the brand or product by establishing a connection with their deeper emotional, philosophical, or social values that resonate with them.
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