Commercial Applications Official 2023-2024 (English Medium) ICSE Class 10 Question Paper Solution

Pioneer advertising is also known as ______.

Concept advertising

Persuasive advertising

Reminder advertising

Informative advertising

Ledger is also called the ______.

Journal book

Principal book

Account book

Subsidiary book

The process of assigning specific work to new employees is called ______.

Recruitment

Selections

Interview

Placement

In ______, the purpose is to make profit out of fluctuation in prices.

Spot market

Future market

Catalogue market

Secondary market

Which stage of marketing is characterised by hard selling?

Production oriented stage

Product oriented stage

Sales oriented stage

Societal marketing stage

Identify which of this is NOT the advantage of Advertising to the consumers.

Advertisement creates a direct link between the Producer and Consumer.

It provides educational value.

It reduces the possibility of cheating of consumers.

It helps to meet the competition in the market.

Which function of Human Resource Management deals with handling employee grievances, conflict resolution and employee counselling?

Procurement function

Development function

Integration function

Compensation function

Which one of these is a voluntary group promoting the participation of students in learning to improve their environment?

Nature Club

Van Mahotsav Club

Eco-Club

Interact Club

Public Relations executives must practice the art of ______ because it involves them to convince other person about some idea, product, service or institution.

Dialogue

Persuasion

Human Relations

Empathy

Costs incurred other than on material and labour for production and distribution are called ______.

Labour cost

Material cost

Expense

Variable cost

Marketing uses ______.

integrated approach

persuasion and promotion

product approach

market approach

The closing balance of this account shows surplus/deficit ______.

Profit & Loss Account

Receipts & Payments Account

Balance Sheet

Income & Expenditure Account

This is NOT an example of renewable energy:

Nuclear Energy

Natural Gas

Solar energy

Tidal Energy

Caveat vendor means ______.

let the buyer beware

let the seller beware

let the advertiser beware

let the market beware

Marketing concentrates on ______.

increasing the sales volume

satisfying advertiser

decreasing the sales volume

satisfying the customer

The central bank settles the claims of commercial banks is called ______.

Banking facility

Ledger facility

Clearing House facility

Accounts facility

Which is a very old medium of advertising?

Television

Film

Outdoor

Newspaper

With reference to methods of training, identify the correct statement:

1. On-the-Job training is also known as 'learning by doing'.
2. On-the-Job training is given to an employee who is trained outside the job.
3. On-the-Job training is the process of judging the suitability of applicants in the light of job requirements.
4. On-the-Job training is the process of searching for and identifying the prospective employees.

2 and 3

1 and 4

Only 1

Only 2

Assertion (A): Values are a set of standards of behaviour that are considered desirable and important by society.

Reason (R): These principles or standards of behaviour need not be inculcated in person through the right kind of education.

A is false. but R is true.

A is true, but R is false.

Both A and R are true and R explains A.

Both A and R are true but R does not explain A.

Everyone loves the exclusive discounts and offers that come around during the holiday season. Your brand may already be running some discount offers. Based on the information given above, which of the statement given below describes the term brand?

Brand means the process of assigning a distinctive name to the product by which it is to be known and remembered.

Brand means short term incentives of non-recurring nature used to stimulate consumer purchasing and dealer effectiveness.

Brand means any identification mark used to identify the product of a seller and to differentiate it from the products of competitors.

Brand means the exchange of goods and service for money.

Distinguish between Fixed cost and Variable cost.

Distinguish between Capital Market and Money Market.

Justify the following:

Every transaction is recorded in at least three accounts.

Justify the following:

Human resource management is only action oriented rather than being people oriented.

Justify the following:

Selection is a negative process.

State any two advantages of cost-plus pricing strategy.

What is Greenhouse effect?

What do you mean by the term food adulteration?

Explain any two features of Income and Expenditure account.

Define the term Book-keeping.

Distinguish between Marketing and Selling.

State five uses of Receipts and Payments account.

With reference to Public Relations, write a short note on Role of ethics in business.

Discuss any five reasons as to why Advertisements are criticised.

"Packaging is a silent salesman." Give five reasons to justify.

Explain need and the importance of Training.

Distinguish between Advertising and Sales promotion. 

Explain any two Lending Money functions of Commercial Banks.

Write a short note on Chernobyl disaster.

Write a short note on Bhopal Gas Tragedy.

Explain five uses of Balance Sheet.

With reference to functions of Human Resource Management, explain procurement function.

Briefly explain any five benefits of consumer education.

Define the term GAAP.

Explain the need for GAAP for accounting.

Describe the five various internal sources of recruitment.

What do you mean by the term Overheads?

Explain various types of Overheads.

With reference to the case study answer the following questions:

1. In which stage of product life cycle can Electric Vehicles be placed? Explain this stage briefly.
2. Which type of training can be undertaken by MG Motors to train its employees? Briefly explain.
3. Explain the effects of pollution on human health.