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Question
Marketing concentrates on ______.
Options
increasing the sales volume
satisfying advertiser
decreasing the sales volume
satisfying the customer
Solution
Marketing concentrates on satisfying the customer.
Explanation:
The main focus of marketing is to ensure customer satisfaction. It requires a deep understanding of customer needs and desires, followed by the creation, communication and delivery of value to fulfil those needs. The ultimate objective is to cultivate customer satisfaction and loyalty.
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