Advertisements
Advertisements
Question
Study the relation between first and the second words given below and fill in the fourth word on that basis.
Advertiser : Advertising : : Publicity : ______
Solution
Advertiser : Advertising : : Publicity : Media
APPEARS IN
RELATED QUESTIONS
Answer the question briefly.
Distinguish between advertisement and publicity.
What are the objectives of personal selling?
Read the given passage carefully and answer the following questions.
A reputed publishing company is planning to open new showrooms in some big cities in North India. The company wishes to invite celebrity novelists to inaugurate their new outlets. It also plans to invite other celebrities from the literary world and make new book releases before August. Introductory offers will be given in the form of price reductions, limited edition of autographed copies and discount coupons. |
- Identify the promotional tools adopted by the company.
- In what way do the promotional tools adopted by the company generate sales?
Prateek took his nephew Raman for shopping to 'Hamleys' to buy him a toy car for his birthday. Raman was delighted when on payment of the bag, he got a school bag along with the toy car free of cost. Identify which technique of sales promotion is being used by the company.
This marketing component is most likely to be standardized ______.
Which of the following is not a promotion mix?
An element of marketing mix, which creates utilities of time, place and possession:
Which of the following is not an element of Distribution mix?
Enumerate the elements of marketing mix.
Explain promotion mix.