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Question
Which of the following is not a promotion mix?
Options
Sales promotion
Personal selling
Forecasting
Advertising
Solution
Forecasting
Explanation:
The promotion mix includes various methods used to promote a product and communicate with customers. The key components of the promotion mix are Sales Promotion, Personal Selling, Advertising, and Publicity/Public Relations. Forecasting, on the other hand, involves predicting future sales or market trends and is not a component of the promotion mix.
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