Advertisements
Advertisements
Question
Which of the following is not an element of Distribution mix?
Options
Discount
Transportation
Channel
Storage
Solution
Discount
Explanation:
The distribution mix, also known as the place mix, includes elements related to the logistics and channels involved in getting the product to the consumer. Key elements include:
- Transportation: The methods used to move products from the manufacturer to various locations.
- Channel: The pathways or intermediaries through which products pass to reach the consumer, such as wholesalers and retailers.
- Storage: The facilities and processes used to store products until they are needed for sale.
APPEARS IN
RELATED QUESTIONS
What are the objectives of personal selling?
Describe any two elements of the marketing mix.
Selling goods by the producer to consumer involves which channel?
"Buy appliances worth Rs.15,000 and get a discount voucher of Rs. 3,000." Which of the following sales promotion activity is being depicted here?
Prateek took his nephew Raman for shopping to 'Hamleys' to buy him a toy car for his birthday. Raman was delighted when on payment of the bag, he got a school bag along with the toy car free of cost. Identify which technique of sales promotion is being used by the company.
This marketing component is most likely to be standardized ______.
Which of the following is not an element of the marketing mix?
Which of the following is not a promotion mix?
Give one difference between mail order shopping and teleshopping.
State the components of place mix.
