Advertisements
Advertisements
Question
Which one of the following is not one of the Ps of marketing?
Options
Product
Price
Place
Production
Solution
Production
Explanation:
The traditional 4 Ps of marketing are Product, Price, Place, and Promotion. These elements are used to create and deliver value to customers and to meet the strategic goals of the business. Production, while important in the overall business process, is not one of the marketing mix elements.
APPEARS IN
RELATED QUESTIONS
What is meant by the term place in the marketing mix?
Explain any four points of difference between 'Marketing' and 'Selling'.
Explain the following term/concept.
Price
Explain the types of Marketing Mix.
Which of the following marketing functions is concerned with informing the customers about the firm's products?
______ denotes the money value of a product or service. It is the amount of money seller is asking for the product or service he offers for sale or the amount which buyers are to pay for it.
The skimming, penetration, parity are decided in which of the marketing mix strategy?
An appropriate marketing mix is necessary to enable an enterprise to meet its goals. Justify for or against, giving reasons.
An appropriate marketing mix is necessary to enable an enterprise to meet its goals. Elaborate.
Enumerate the elements of a price mix.
