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प्रश्न
______ bridges the gap between advertising and personal selling.
विकल्प
Sales
Promotion
Advertisement
Sponsorship
उत्तर
Promotion bridges the gap between advertising and personal selling.
Explanation:
It supplements and reinforces the personal selling and advertising efforts of the firm.
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संबंधित प्रश्न
Sika Ltd., a reputed industrial machines manufacture, needs Rupees twenty crores as additional capital to expand the business. Mr Amit Joshi, the Chief Executive Officer (CEO) of the company wants to raise funds through equity. The Finance Manager, Mr Narinder Singh, suggested that the shares may be sold to investing public through intermediaries, as the same will be less expensive.
Name the method through which the company decided to raise additional capital.
Mansi took her niece, Ridhima, for shopping to 'Mega Stores' to buy her a bag for her birthday. She was delighted when on payment of the bag she got a pencil box along with the bag free of cost.
Identify the technique of sales promotion used by the company.
Which function of management helps in increasing sales?
Define sales promotion.
What is meant by sales promotion?
Which of the following techniques of sales promotion can be used at the time of important festivals or other occasions?
Enumerate any four methods of sales promotion.
What is sales promotion?
Describe the role of sales promotion.
Explain drawbacks of sales promotion.