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प्रश्न
Enumerate the various promotional techniques used by business firms to boost sales.
उत्तर
- Discounts and Coupons: Price reductions and coupons to entice customers to buy products at a lower cost.
- Samples: Providing free samples to allow customers to try a product before committing to a purchase.
- Contests and Sweepstakes: Competitions where customers can win prizes, encouraging engagement and loyalty.
- Loyalty Programs: Rewarding repeat customers with points, discounts, or exclusive offers to encourage continued patronage.
- Rebates: Offering a return of part of the purchase price after the customer submits a proof of purchase.
- Flash Sales: Limited-time offers that create urgency and encourage quick purchasing decisions.
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संबंधित प्रश्न
Sunita took her niece. Aishwarya for shopping to 'Benetton' to buy her a dress on the occasion of her birthday. She was delighted when on payment for the dress she got a discount voucher to get 20% off for a meal of Rs 500 or above at a famous eating joint. Identify the technique of sales promotion used by the company in the above situation
Write any two differences between Advertising and Sales promotion.
Which of the following is more of personal medium of advertisement?
Free samples is given to consumers in case of ______.
Promotion to marketing means ______.
Enumerate any four methods of sales promotion.
What is meant by 'premium offer'?
What is sales promotion?
Describe the role of sales promotion.
Explain the objectives of promotional activities.
