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प्रश्न
Factors which do not influence price determination is ______.
पर्याय
Risk
Goodwill
Government control
Buying motive
उत्तर
Factors which do not influence price determination is Goodwill.
Explanation:
Various factors, including risk, goodwill, and government control, influence price determination. However, the buying motive, which refers to the reasons consumers purchase a product, does not directly influence the price set by the company. Instead, it affects the demand for the product, which can, in turn, influence pricing indirectly.
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संबंधित प्रश्न
State any two advantages of cost-plus pricing strategy.
Explain the below mentioned pricing strategy:
Skimming pricing strategy
The strategy of introducing new product in existing market is classified as ______.
______ price refers to the high initial price charged when a new product is introduced in the market.
Setting a price below than that of the competition is called ______.
Give two conditions under which parity pricing is desirable.
What is skimming pricing?
What is penetrating pricing?
| Evergreen Cosmetics is planning to launch a new range of 'anti-wrinkle creams' in the Indian market. They conducted a market survey and found potential competition from Remain Young. Since they are targeting the higher strata of society, the cream is being priced much higher than their competitors. They plan to use the television as a media to advertise this anti-wrinkle cream as opposed to print media which is largely used by them for their other products. Officials at Evergreen Cosmetics feel that with the correct style of promotion, they could easily be successful in the market. |
- Identify and explain the pricing strategy that is being used by Evergreen Cosmetics.
- Describe any two qualities that a salesman selling this product should possess.
- Explain any two tools of sales promotion that can be used here.
What are various strategies used for pricing a product?
