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प्रश्न
Setting a price below than that of the competition is called ______.
पर्याय
Skimming
Competitive pricing
Penetration pricing
None
उत्तर
Setting a price below than that of the competition is called Penetration pricing.
Explanation:
Penetration pricing is a strategy where a product is introduced at a price lower than the competition to attract customers and quickly gain market share. The idea is to draw consumers away from competitors, build a customer base, and establish a strong market presence.
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संबंधित प्रश्न
State any two advantages of cost-plus pricing strategy.
Which pricing strategy involves charging according to their competitors?
Introducing a product at low price and increasing the price once the brand succeeds is known as ______ pricing.
______ price refers to the high initial price charged when a new product is introduced in the market.
What is parity pricing?
Mention the advantages of cost plus pricing.
What is Cost plus pricing policy?
State two disadvantages of Cost plus pricing policy.
What is penetrating pricing?
What pricing strategy will be used to launch shampoo?