Advertisements
Advertisements
Question
Which of the following techniques of sales promotion can be used at the time of important festivals or other occasions?
Options
Merchandise aids
Free offer
Distribution of free samples
Clearance sale
Solution
Clearance sale
Explanation:
Clearance sales are commonly used during important festivals or other occasions to boost sales and attract customers. These sales often involve significant discounts and promotions to clear out inventory, making room for new stock and appealing to the increased consumer spending during these times.
APPEARS IN
RELATED QUESTIONS
Sunita took her niece. Aishwarya for shopping to 'Benetton' to buy her a dress on the occasion of her birthday. She was delighted when on payment for the dress she got a discount voucher to get 20% off for a meal of Rs 500 or above at a famous eating joint. Identify the technique of sales promotion used by the company in the above situation
Sika Ltd., a reputed industrial machines manufacture, needs Rupees twenty crores as additional capital to expand the business. Mr Amit Joshi, the Chief Executive Officer (CEO) of the company wants to raise funds through equity. The Finance Manager, Mr Narinder Singh, suggested that the shares may be sold to investing public through intermediaries, as the same will be less expensive.
Name the method through which the company decided to raise additional capital.
Write any two differences between Advertising and Sales promotion.
"It consists of all promotional activities other than advertising, personal selling and publicity that helped to increase sales through non-repetitive and one time communication". What is it?
______ is non-repetitive one-time communication that helps to increase immediate sales.
Which one of the following is not a sales promotion tool?
Advertising is ______ than personal selling.
What is meant by 'premium offer'?
Enumerate the various promotional techniques used by business firms to boost sales.
Explain drawbacks of sales promotion.