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प्रश्न
Which of the following is not an element of Marketing Mix?
पर्याय
Price Mix
Place Mix
Promotion Mix
Process Mix
उत्तर
Process Mix
Explanation:
- Product Mix: Decisions about the goods or services offered.
- Price Mix: Decisions about pricing strategies and structures.
- Place Mix: Decisions about distribution channels and logistics.
- Promotion Mix: Decisions about advertising, sales promotions, and public relations.
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संबंधित प्रश्न
What is marketing mix?
______ is a stage at which idea of new product is tested in potential consumers to determine consumer acceptance.
Assertion (A): Personal selling plays a very important role in the introduction stage of a new product.
Reason (R): Personal selling helps in persuading customers about the merits of the product.
Spice and Cheese Burgers has various outlets to sell burgers and deal with the customers directly. This channel of distribution was adopted by the organisation, keeping in mind the nature of the product. In order to boost its sales, the management has decided to introduce a ‘By one Get one free to its customers.
- Identify the channel of distribution used by Spice and Cheese Burgers.
- Briefly explain the channel of distribution identified in (i) above.
- Which element of the promotion mix is highlighted in the above case?
- State any four objectives of the element of the promotion mix identified in (iii) above.
Promotion mix includes Sales Promotion, Personal Selling, Advertising and ______.
Which of the following is not an element of the marketing mix?
Which of the following is not a promotion mix?
Enumerate the elements of marketing mix.
Give one difference between product mix and promotion mix.
Define 'price mix.'
