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Arvind Has Started His Italian Food Based Restaurant. Does He Have to Register His Trademark? and Give the Reasons for the Same. - Entrepreneurship

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Question

Arvind has started his Italian food based restaurant. Does he have to register his trademark? And give the reasons for the same.

Answer in Brief

Solution

Trademark refers to words, names, symbols and product design features that are used to distinguish the products or services of one manufacturer or seller from another.
Arvind must go for registering as:

  1. it helps in preventing others from copying.
  2. there is legal action available if anybody is found copying the product or any related aspect.
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4p’s of Marketing - Product
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Chapter 3: Enterprise Marketing - Application based questions [Page 139]

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CBSE Entrepreneurship Class 12
Chapter 3 Enterprise Marketing
Application based questions | Q 1 | Page 139
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